This old photo of Jordan led to the creation of the Jumpman logo and, years later, a lawsuit. Now, @joefreshgoods is paying homage to the… | Instagram
![Modern Notoriety on X: "Michael Jordan doing the "Jumpman" pose in the New Balance CT550 (1984) https://t.co/CSWND5RzO5" / X Modern Notoriety on X: "Michael Jordan doing the "Jumpman" pose in the New Balance CT550 (1984) https://t.co/CSWND5RzO5" / X](https://pbs.twimg.com/media/FF88dUwXEAQXo1l.jpg)
Modern Notoriety on X: "Michael Jordan doing the "Jumpman" pose in the New Balance CT550 (1984) https://t.co/CSWND5RzO5" / X
![Michael Jordan was actually wearing New Balances in the photo that inspired the Jordan logo | This is the Loop | Golf Digest Michael Jordan was actually wearing New Balances in the photo that inspired the Jordan logo | This is the Loop | Golf Digest](https://golfdigest.sports.sndimg.com/content/dam/images/golfdigest/fullset/2020/05/04/5eb02eb6ae2333937b177f25_jordan-new-balance-jumpman-photo-3.jpg.rend.hgtvcom.966.725.suffix/1588794818175.jpeg)
Michael Jordan was actually wearing New Balances in the photo that inspired the Jordan logo | This is the Loop | Golf Digest
![Ballislife.com on X: "Michael Jordan wearing New Balance in the original photo that inspired the Jordan logo #TheLastDance https://t.co/Tr7Rle6F9L" / X Ballislife.com on X: "Michael Jordan wearing New Balance in the original photo that inspired the Jordan logo #TheLastDance https://t.co/Tr7Rle6F9L" / X](https://pbs.twimg.com/media/EXItcX2X0AMRWKk.jpg)